5 cool ways Office Space characters are using Facebook’s New Groups
The Facebook Wars have been raging for years between employers and their employees. Employers have taken a stand against such war crimes as time-wasting and excessive socialization during work hours, not to mention the public revelation of employees’ personal opinions of the workplace. I’d like to notify employers of all kinds that the new groups on Facebook add functionalities that might be starting to make your work life a little easier to manage, and call for a temporary ceasefire while you try these out.
To demonstrate the new functionalities, I’m going to let the cast of Office Space do all of the talking. And if you don’t know Office Space, well chances are likely your office is going to be moved to the basement.
You can: Get some work done.
Especially during winter and the holiday season, most companies are going to have plenty of unplanned schedule changes. Getting your employees into a group means you have an additional mode of contact if you need to reschedule hours, offer overtime, invite employees to a holiday party, and notify everyone of a day off due to inclement weather. (Or, a make-up day due to previous inclement weather, but that’s not as much fun.) It’s pretty simple to invite employees to your group and keep them apprised of any changes using the “events” function.
You can: Plan and execute events your community will want to be a part of.
You can: Get your world rocked by trustworthy feedback.
Once you’ve had a Facebook fan page for awhile, you’ll realize certain names and faces are contributing feedback more often than others. My experience is that these people have an eye for detail (or else they wouldn’t have so much to say) and they either love or hate the company. Furthermore, they want to stand out in a crowd and you can make that happen for them by creating an exclusive Group they can participate in. This kind of Group could provide you with revolutionary changes for your company; you’ll know these people well enough to trust their opinion, and can potentially receive real-time feedback from passionate, outspoken critics of your brand who can offer valid and well-crafted opinions. And they get to feel important, because they are. It’s a win-win.
You can: Have a virtual after-party.
If you’re networking in real life, be it a tweetup, conference, or pretty much anywhere, I’d recommend creating a Group to follow up with your new contacts. Make the group open to the public and get some inexpensive business cards with your contact info and the group URL on them to pass around. I recommend running the URL through a shortener first, like bit.ly or ow.ly, and printing on cards by Vistaprint or a business card printer of your choice. Some of your contacts might join your group to keep in touch, and you can think of this as a low-level prequalifier since you know that anyone in your group remembered you and wanted to learn more. Bonus: your social life is protected because you can keep in contact without adding a near-stranger as a “friend.”
The new updates to Facebook’s Groups features make getting actual work done on the platform a real possibility. Since so many companies have condemned Facebook from work servers, do you think there’s any likelihood that functional applications like this may be evidence enough for a re-trial?