Tommy Walker

Online Marketing Strategist

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The #1 secret to Brand Marketing in Social Media is…

July 1, 2010 by Tommy

The #1 secret to Brand Marketing in Social Media is…

to create an persona that embodies what the brand represents Recently I stumbled upon a conversation between Jeff Esposito (@jeffespo) and Keith Trivitt (@keithtrivitt) about the State of Brand Marketing in 2010. A point Jeff makes early in the conversation stuck out to me: A brand is a living and breathing symbol of a company. It […]

Filed Under: Branding and The Art Of Doing Business Online Tagged With: communication design, graphic design, marketing, marketing strategies, personality, secret, secrets, social networking, social networks