In this week’s episode of “Inside the Mind“, we’re doing something a little different, and doing a competitive website review for our friends and subscribers over at RazorCoast.com. If you like these videos consider subscribing and leave a comment letting me know what you’d like to see covered in future episodes!
Does the “official” marketing definition define you?
Does your marketing have any semblance of humanity? If you want to keep it that way, you should avoid the American Marketing Association’s definition for marketing. They say the definition for marketing is, “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for s, clients, partners, and society at […]
What’s YOUR biggest challenge with Facebook Marketing?
Hey there I was just wondering what your biggest challenge with marketing on Facebook was. Reason I ask is I’ve been considering doing a webinar series for the past few weeks (*ahem* months) but just haven’t gotten around to it yet. Now normally I’d just be lazy and let this go, but this interview with my […]
How Netflix, Pandora, and Facebook are destroying your business.
It couldn’t possibly be so, could it? Forget what you think you know. These businesses have dramatically altered the flow of time and space. Leaving us standing at the edge of a paradigm nobody fully comprehends. Future historians will say with understated simplicity, “Companies delivering very personalized experiences en masse, marked the beginning of the end […]
Why do we buy things?
Is it really a matter of Knowing, Trusting, and Liking? Or is it a matter of want, need, desire or convenience? Realistically the principal of Know, Trust, and Like applies to a relatively small amount of industries. Surely it applies to those of us who are in information brokering. But what about other products? Do […]
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