In this week’s episode of “Inside the Mind“, we’re doing something a little different, and doing a competitive website review for our friends and subscribers over at RazorCoast.com. If you like these videos consider subscribing and leave a comment letting me know what you’d like to see covered in future episodes!
In this week’s episode of “Inside the Mind“, we talk about Content Development That Gets Them Salivating. If you like these videos consider subscribing and leave a comment letting me know what you’d like to see covered in future episodes!
Does your marketing have any semblance of humanity? If you want to keep it that way, you should avoid the American Marketing Association’s definition for marketing. They say the definition for marketing is, “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for s, clients, partners, and society at
Hey there I was just wondering what your biggest challenge with marketing on Facebook was. Reason I ask is I’ve been considering doing a webinar series for the past few weeks (*ahem* months) but just haven’t gotten around to it yet. Now normally I’d just be lazy and let this go, but this interview with my
It couldn’t possibly be so, could it? Forget what you think you know. These businesses have dramatically altered the flow of time and space. Leaving us standing at the edge of a paradigm nobody fully comprehends. Future historians will say with understated simplicity, “Companies delivering very personalized experiences en masse, marked the beginning of the end
Is it really a matter of Knowing, Trusting, and Liking? Or is it a matter of want, need, desire or convenience? Realistically the principal of Know, Trust, and Like applies to a relatively small amount of industries. Surely it applies to those of us who are in information brokering. But what about other products? Do
At the core of your very being, at the center of your soul, is the thing that drives you to do everything you do. Do you know what it is? What feels like a long time ago now, I wrote an article about the secret to online marketing strategy that argued if you know your purpose for online
Two days ago, I published an article that stated 81% of people who took the 2007 Schneider/Stagnito Communications/IRI Most Memorable New Product Launch Survey couldn’t recall a single product launch from the Top 50 products list. And while that number for 2007 is true, someone was kind enough to point me in the direction of the
People’s retention for new products is at an all time low, according to the 2007 Schneider/Stagnito Communications/IRI Most Memorable New Product Launch Survey. The report stated that 81% of participants who took the survey could not recall one of the Top 50 products from the year prior. This number was at an all time high
There is a lot of angst in the online marketing world. If you believe the path to success is paved by creating volumes of free content, spending countless hours promotion, and hoping eventually a percentage of those who read you will buy, I would like to spend the next few minutes and help free you
