Tommy Walker

Online Marketing Strategist

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Steal From The Competition & Get Away With It – Ep. 12

March 23, 2012 by Tommy

Steal From The Competition & Get Away With It – Ep. 12

In this week’s episode of “Inside the Mind“, we’re doing something a little different, and doing a competitive website review for our friends and subscribers over at RazorCoast.com. If you like these videos consider subscribing and leave a comment letting me know what you’d like to see covered in future episodes!

Filed Under: Inside The Mind Tagged With: Competitive Analysis, Competitor Website Review, Graph Effect, marketing, Optim.al, Tommy Walker, Tommyismyname

Does the “official” marketing definition define you?

June 24, 2011 by Tommy

Does the “official” marketing definition define you?

Does your marketing have any semblance of humanity? If you want to keep it that way, you should avoid the American Marketing Association’s definition for marketing. They say the definition for marketing is, “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for s, clients, partners, and society at […]

Filed Under: Online Marketing Tagged With: marketing, minimalist marketing, online marketing strategy

What’s YOUR biggest challenge with Facebook Marketing?

June 20, 2011 by Tommy

What’s YOUR biggest challenge with Facebook Marketing?

Hey there I was just wondering what your biggest challenge with marketing on Facebook was. Reason I ask is I’ve been considering doing a webinar series for the past few weeks (*ahem* months) but just haven’t gotten around to it yet. Now normally I’d just be lazy and let this go, but this interview with my […]

Filed Under: Facebook For Business - Stop Wasting Time, Start Doing More With Facebook Tagged With: marketing, social information processing

How Netflix, Pandora, and Facebook are destroying your business.

May 26, 2011 by Tommy

How Netflix, Pandora, and Facebook are destroying your business.

It couldn’t possibly be so, could it? Forget what you think you know. These businesses have dramatically altered the flow of time and space. Leaving us standing at the edge of a paradigm nobody fully comprehends. Future historians will say with understated simplicity, “Companies delivering very personalized experiences en masse, marked the beginning of the end […]

Filed Under: Branding and The Art Of Doing Business Online Tagged With: communication, human interest, internet marketing, market research, marketing, Newspapers, Paradigm shift, target market analysis, Target Marketing - Effective Strategies For Identifying Ideal Buyers, traditional marketing vs new marketing

Why do we buy things?

May 11, 2011 by Tommy

Is it really a matter of Knowing, Trusting, and Liking? Or is it a matter of want, need, desire or convenience? Realistically the principal of Know, Trust, and Like applies to a relatively small amount of industries. Surely it applies to those of us who are in information brokering. But what about other products? Do […]

Filed Under: Strategy Tagged With: marketing, online sales, process, sales

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