The internet can be an incredibly impersonal place. With all of the socialization that goes on online, 99% of all content we interact with is still text and images. While text and copy is a wonderful tool for persuasion, it still is not very personal. Yet we hear all of the time that in order […]
5 reasons your website sucks (part 2 of 5)
If you haven’t read “Why your site sucks (part 1)” I recommend starting there. If you did read part 1, I’m impressed you’re back for more browbeating. I’ll try to be a little nicer in this post. In this next session you will define the user’s experience. Remember that list of audience members that I made […]
A Surefire way for a Great Social Media Strategy to Fail.
You’ve done the Ppc Keyword research to supercharge your social media strategy, developed a brand character, have even had success blogging in a way that builds buzz. Yet whenever you try to get people to make the sale, the whole reason you developed your social media strategy in the first place, it just isn’t happening, and […]