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Tommy Walker

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Content Marketing

The relationship between emotion, marketing, and sales

Did you know advertising research has shown that the emotional response to ads impact consumer’s intent to buy by a factor of 3-to-1 for T.V. commercials and 2-to-1 for print? It’s also long been recognized that Atmospheric Marketing – or “the effort to design buying environments to produce specific emotional effects in the buyer that enhance purchase probability” – has […]

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Hi there, I’m Tommy

Before founding WalkerBots Content Studios, I was the first marketing hire at Shopify Plus and the Global Editor-in-Chief at QuickBooks.

Here you’ll find a collection of strategic and tactical advice on what it takes to build and run a content program for enterprises and high-growth startups.

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