This is only the beginning.
With every major achievement you make, if you want to be exceptional you must expect that major milestone is only the beginning.
In music, it’s the difference between one hit wonders, and becoming an icon.
Just because you fill the stadium once, does not make you a rock god. If you’re able to still fill the stadium 15, 20, 30 years after you started, that is what makes you a rock star.
In business, it’s the difference between a startup who’s bubble burst, and companies like Virgin who have their hands in every market imaginable.
You must always up your game.
Don’t get me wrong, I’m very appreciative of being published on Chris Brogan’s site, but with that also comes a higher standard for the content I produce for you on a regular basis.
Not everything has to be as epic in length as the 106 excuses article, but it does raise the bar on the quality of my output.
The 21 days series did this for me back in July, and the Brogan article does this again in October.
Reaching the next level doesn’t just happen.
Yes, there have been plenty of people who request a strategy session as a result of the Brogan post. That doesn’t feed my family in a year.
Enjoy your successes, but move on to the next one.
Often times people get wrapped up in the moment and lose sight of their vision.
The local band with the dream of “getting signed” doesn’t consider the ramifications of being a part of the “music industry” which will always be more concerned with moving units than they are about a musician’s integrity.
When the band stops selling albums, the label drops them, and everyone goes their separate ways.
Far more common than becoming a legend, and it’s primarily due to a lack of vision.
Have vision, and know what comes next.
I’ve wanted for two years to get on Brogan’s radar, and decided to take a chance in a very big way.
Now that’s happened.
It’s time to do it again. and again. and again.
My high school English teacher once said,
“If you expect greatness, than you’ll achieve greatness.”
I expect nothing less from myself, and so, on to the next one.